Stories and Strategies with Curzon Public Relations
Stories and Strategies
218 episodes
1 day ago
AI can imitate your voice, your words, even your face, but it can’t steal your story. What happens when companies hand their storytelling to machines that don’t understand who they are? As businesses race to automate, they risk losing the very thing that makes them distinct: the human truth that built their brand. Listen For 3:15 How are story, narrative, and voice different? 7:00 What is brand drift and how does AI cause it? 10:04 Why do people distrust AI-generated content? 11:3...
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AI can imitate your voice, your words, even your face, but it can’t steal your story. What happens when companies hand their storytelling to machines that don’t understand who they are? As businesses race to automate, they risk losing the very thing that makes them distinct: the human truth that built their brand. Listen For 3:15 How are story, narrative, and voice different? 7:00 What is brand drift and how does AI cause it? 10:04 Why do people distrust AI-generated content? 11:3...
Stories and Strategies with Curzon Public Relations
24 minutes
3 months ago
Rebranding a Country
What does it take to rebrand an entire nation? Not just a logo or slogan—but the name itself. Gökhan Yücel helped lead the campaign to officially shift the international name from Turkey to Türkiye. It’s a move that goes far beyond semantics—touching diplomacy, identity, and global perception. Gökhan pulls back the curtain on how such a monumental change has been communicated to the world and why it matters more than most of us think. But this conversation goes even deeper. From ...
Stories and Strategies with Curzon Public Relations
AI can imitate your voice, your words, even your face, but it can’t steal your story. What happens when companies hand their storytelling to machines that don’t understand who they are? As businesses race to automate, they risk losing the very thing that makes them distinct: the human truth that built their brand. Listen For 3:15 How are story, narrative, and voice different? 7:00 What is brand drift and how does AI cause it? 10:04 Why do people distrust AI-generated content? 11:3...