Your story is the most powerful tool in your arsenal. This show will help you tap in to that resource, and learn how to leverage your message to gain deeper influence and build a lasting legacy. Tune in each week as thought leaders, entrepreneurs, and authors share how they’ve built empires on the backs of their story.
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Your story is the most powerful tool in your arsenal. This show will help you tap in to that resource, and learn how to leverage your message to gain deeper influence and build a lasting legacy. Tune in each week as thought leaders, entrepreneurs, and authors share how they’ve built empires on the backs of their story.
Stories That Sell 71: Social Media Edge With Dan Peterson
Stories that Sell
53 minutes
2 years ago
Stories That Sell 71: Social Media Edge With Dan Peterson
Dan Peterson is a highly experienced marketing and sales training expert with over two decades of knowledge in small business management, marketing, and ownership. In 2012, he founded FlipSwitch Social Media, a nationally recognized and award-winning social media agency that helps small to midsize businesses grow using the power of social media. In addition to his professional pursuits, Dan is an accomplished singer-songwriter and acoustic guitarist who regularly performs in the Chicagoland area. He is happily married to his wife, Amy, and is the proud father of three daughters - Kylie, Taylor & Brooklyn, and one dog, Izzy.
5:17 Why he’s passionate about serving small businesses.
9:48 Door-to-door sales.
19:39 The problem with social media for small businesses.
25:27 Lessons learned from the competition.
30:55 The importance of both direct mail and social media.
43:16 The impact of your social media posts.
48:48 Narrow down your niche.
FlipSwitch:
Website: www.flipswitchsocialmedia.com
FB: www.facebook.com/flipswitchsocialmedia
IG: @flipswitchsocialmedia
TikTok: @flipswitchsocialmedia
Twitter: @FlipSwitchLLC
LinkedIn: https://www.linkedin.com/company/flipswitch-consulting-group/
Dan Peterson Official:
FB: www.facebook.com/danpetersonofficialpage
IG: @danpetersonofficial
TikTok: @danpetersonofficial
Twitter: @TheDan_Peterson
LinkedIn: www.linkedin.com/in/danpetersonflipswitch
Be sure to check out this episode of the #StoriesthatSellPodcast.
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Stories that Sell
Your story is the most powerful tool in your arsenal. This show will help you tap in to that resource, and learn how to leverage your message to gain deeper influence and build a lasting legacy. Tune in each week as thought leaders, entrepreneurs, and authors share how they’ve built empires on the backs of their story.
