Learn what makes the outdoor industry tick from the people who drive it. Straight Talk is a new monthly podcast that takes you behind the scenes of the $887 billion industry through conversations with thought leaders and change-makers. Catch up on the remarkable things these innovators are doing in candid, free-wheeling discussions about sustainability, diversity, equity, and inclusion, the specialty retail landscape, activism, marketing, brand-building, and more.
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Learn what makes the outdoor industry tick from the people who drive it. Straight Talk is a new monthly podcast that takes you behind the scenes of the $887 billion industry through conversations with thought leaders and change-makers. Catch up on the remarkable things these innovators are doing in candid, free-wheeling discussions about sustainability, diversity, equity, and inclusion, the specialty retail landscape, activism, marketing, brand-building, and more.
PR Pivoting During the Pandemic | Eric Henderson, founder of Meteorite PR
Straight Talk by Outside Business Journal
16 minutes
4 years ago
PR Pivoting During the Pandemic | Eric Henderson, founder of Meteorite PR
When the coronavirus pandemic shut the country down in early 2020, the outdoor industry changed—and some changes might stick. Trade shows moved online, product sales shifted, and Meteorite PR founder Eric Henderson found himself looking at a different public relations landscape. In the first episode of the Straight Talk podcast, he sits down with host Kristin Hostetter to break down what’s changed and where the industry goes from here.
Watch the edited video interview here.
Straight Talk by Outside Business Journal
Learn what makes the outdoor industry tick from the people who drive it. Straight Talk is a new monthly podcast that takes you behind the scenes of the $887 billion industry through conversations with thought leaders and change-makers. Catch up on the remarkable things these innovators are doing in candid, free-wheeling discussions about sustainability, diversity, equity, and inclusion, the specialty retail landscape, activism, marketing, brand-building, and more.