Episode 6 - Part 2: Paul Ferrago - Customer Retention & Guaranteeing Accessibility

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Strange Currencies

Sean Ryan

28 episodes

1 week ago

Sean Ryan has real conversations with founders, CEOs, and marketers to learn about what they do, why they do it, and how it's changed since they started. Sharing their Strange Currencies. Grab a cup of coffee and listen each week. Sean Ryan is the co-founder of Rotary Digital, a media company of newsletters for guys. Reach your ideal customer audience by advertising with Rotary Digital. Bonus points if you love chocolate as much as Sean does. Have a chocolate chat with Sean: https://www.linkedin.com/in/seanryanaccelerator/

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Marketing

Business

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Episode 6 - Part 2: Paul Ferrago - Customer Retention & Guaranteeing Accessibility

Strange Currencies

22 minutes 29 seconds

2 years ago

Episode 6 - Part 2: Paul Ferrago - Customer Retention & Guaranteeing Accessibility

Welcome to Strange Currencies, a podcast where Sean Ryan, Co-Founder of Rotary Digital, sits down with people he admires to discuss the challenges of building a brand. In Episode 6 Part 2, Paul Ferrago, Founder of Ace Marks, joins to discuss the challenges of customer acquisition and how the pandemic influenced Ace Mark's growth strategy. The Buy Back program allows customers to keep returning and earning credit while donating lightly used dress shoes to programs that help those in need return to the workforce.