Success Genius: Where Science Meets Entrepreneurial Success
Neill Williams
305 episodes
3 days ago
What if your marketing didn’t rely on hype, perfection, or selling a fantasy—but instead on telling the honest, slightly uncomfortable truth? In a world where we’re used to glossy promises and “this will change your life” sales pages, there’s something radically refreshing about being upfront. In this week’s episode of Success Genius, we dive into the surprisingly brilliant “anti-marketing” strategy behind Chip Drop—a company that wins customers by openly sharing the messy, inconvenient, unfi...
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What if your marketing didn’t rely on hype, perfection, or selling a fantasy—but instead on telling the honest, slightly uncomfortable truth? In a world where we’re used to glossy promises and “this will change your life” sales pages, there’s something radically refreshing about being upfront. In this week’s episode of Success Genius, we dive into the surprisingly brilliant “anti-marketing” strategy behind Chip Drop—a company that wins customers by openly sharing the messy, inconvenient, unfi...
Why the Best Marketing Tells People NOT to Buy (The ChipDrop Story)
Success Genius: Where Science Meets Entrepreneurial Success
30 minutes
3 days ago
Why the Best Marketing Tells People NOT to Buy (The ChipDrop Story)
What if your marketing didn’t rely on hype, perfection, or selling a fantasy—but instead on telling the honest, slightly uncomfortable truth? In a world where we’re used to glossy promises and “this will change your life” sales pages, there’s something radically refreshing about being upfront. In this week’s episode of Success Genius, we dive into the surprisingly brilliant “anti-marketing” strategy behind Chip Drop—a company that wins customers by openly sharing the messy, inconvenient, unfi...
Success Genius: Where Science Meets Entrepreneurial Success
What if your marketing didn’t rely on hype, perfection, or selling a fantasy—but instead on telling the honest, slightly uncomfortable truth? In a world where we’re used to glossy promises and “this will change your life” sales pages, there’s something radically refreshing about being upfront. In this week’s episode of Success Genius, we dive into the surprisingly brilliant “anti-marketing” strategy behind Chip Drop—a company that wins customers by openly sharing the messy, inconvenient, unfi...