Ep 83: Kickstarter to Launch and Amplify Your E-Commerce Business, Building a Community with Vance Lee

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Successful Scales

Yoni Kozminski

100 episodes

2 weeks ago

Hear candid discussion with now ‘successful’ business owners and early Start-Up employees about the challenges they experienced on their road to success and what you can learn from their wisdom

Entrepreneurship

Business

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All content for Successful Scales is the property of Yoni Kozminski and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Hear candid discussion with now ‘successful’ business owners and early Start-Up employees about the challenges they experienced on their road to success and what you can learn from their wisdom

Entrepreneurship

Business

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Ep 83: Kickstarter to Launch and Amplify Your E-Commerce Business, Building a Community with Vance Lee - Co-Founder of Playground Theory

Successful Scales

39 minutes 49 seconds

3 years ago

Ep 83: Kickstarter to Launch and Amplify Your E-Commerce Business, Building a Community with Vance Lee - Co-Founder of Playground Theory

This week's episode is with Vance Lee, co-founder of Playground Theory. Vance is an ecom entrepreneur with 13 years background as a brand growth and marketing strategist.

Since starting Amazon FBA in 2015, he’s mastered crowdfunding and the pre-order launch strategy to launch products and grow brands. He’s raised over $7M in successful launches and broke records with 2 of his launches–both #1 Most Funded in their niches and ranking in the top 1% of crowdfunding projects of all time.

Originally from Canada, now he’s a full time nomad traveling and living in different countries around the world.

Topics & Timestamps

0:00 Episode Introduction

3:01 About Vance Lee

8:27 Location-independent lifestyle

10:36 Kickstarter to amplify business

22:03 Launching in Kickstarter

30:10 What's success in Kickstarter

33:14 Benefits of building an audience

✨ Check out their website to see more resources: www.livemyplayground.com

(Let them know you came from the Successful Scales Podcast, too!)

For those considering a Kickstarter launch:

1) Launch hacker resources - video series and guides

For those ready to launch their next product:

2) Free strategy session ($197 value) to see if the Kickstarter is the right strategy for you. If it's a fit, you'll have the opportunity to join the Launch Accelerator Blueprint (LAB) masterclass coaching program with a scholarship

✨ Check out the LAB:

Launch Accelerator Blueprint (LAB) masterclass coaching program - everything you need to plan, develop, and launch your next product using crowdfunding and the pre-order launch strategy

Connect with Vance Lee: https://www.linkedin.com/in/vancelee/

✨ Download our FREE Financial Planning Template for Amazon Sellers: https://bit.ly/free-amazon-financial-template

✨ Connect with us on social media:

Yoni on LinkedIn - https://linkedin.com/in/yonkoz/

Successful Scales on LinkedIn - https://linkedin.com/company/successful-scales/

Instagram - https://instagram.com/successfulscales

Facebook - https://facebook.com/successfulscales

✨ More about us:

MultiplyMii Staffing - https://multiplymii.com

Escala Consulting - https://weareescala.com

Successful Scales Podcast - https://successfulscales.com

✨ Full video episodes are also uploaded on YouTube:

Subscribe here: https://lnkd.in/gAuEXjS

Successful Scales is sponsored by Global Wired Advisors - a leading digital investment bank with decades of merger and acquisition experience on online and e-commerce businesses and focused on optimizing the business sale process to increase the transactional value of your greatest asset.

Connect with Global Wired Advisors here - https://globalwiredadvisors.com/