In this episode, Giff sits down with Georgia-Rae Taylor, founder of sustainability consultancy Common Ground, to explore how impact and imagination can work together to create real change inside brands. Georgia-Rae shares her journey from growing up in rural New Zealand to building a strategic sustainability and communications agency that turns sustainability from a siloed function into a creative, commercial and cultural force. She lifts the lid on what really happens between sustainability ...
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In this episode, Giff sits down with Georgia-Rae Taylor, founder of sustainability consultancy Common Ground, to explore how impact and imagination can work together to create real change inside brands. Georgia-Rae shares her journey from growing up in rural New Zealand to building a strategic sustainability and communications agency that turns sustainability from a siloed function into a creative, commercial and cultural force. She lifts the lid on what really happens between sustainability ...
From backstage to star: Making sustainability perform
Sustainability by Design
43 minutes
3 weeks ago
From backstage to star: Making sustainability perform
In this episode, Giff sits down with Georgia-Rae Taylor, founder of sustainability consultancy Common Ground, to explore how impact and imagination can work together to create real change inside brands. Georgia-Rae shares her journey from growing up in rural New Zealand to building a strategic sustainability and communications agency that turns sustainability from a siloed function into a creative, commercial and cultural force. She lifts the lid on what really happens between sustainability ...
Sustainability by Design
In this episode, Giff sits down with Georgia-Rae Taylor, founder of sustainability consultancy Common Ground, to explore how impact and imagination can work together to create real change inside brands. Georgia-Rae shares her journey from growing up in rural New Zealand to building a strategic sustainability and communications agency that turns sustainability from a siloed function into a creative, commercial and cultural force. She lifts the lid on what really happens between sustainability ...
