In this episode, Giff sits down with Georgia-Rae Taylor, founder of sustainability consultancy Common Ground, to explore how impact and imagination can work together to create real change inside brands. Georgia-Rae shares her journey from growing up in rural New Zealand to building a strategic sustainability and communications agency that turns sustainability from a siloed function into a creative, commercial and cultural force. She lifts the lid on what really happens between sustainability ...
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In this episode, Giff sits down with Georgia-Rae Taylor, founder of sustainability consultancy Common Ground, to explore how impact and imagination can work together to create real change inside brands. Georgia-Rae shares her journey from growing up in rural New Zealand to building a strategic sustainability and communications agency that turns sustainability from a siloed function into a creative, commercial and cultural force. She lifts the lid on what really happens between sustainability ...
The human connection: Cultivating conversations that spark change
Sustainability by Design
36 minutes
1 month ago
The human connection: Cultivating conversations that spark change
In this episode, we sit down with Harriet Vocking, founder of For.Tomorrow and a veteran of 14 years in sustainable fashion and communications. Harriet shares her unconventional path into PR, her early encounters with sustainability in the 90s, and the highs and lows of building (and rebuilding) a purpose-driven agency. She reflects on her years at Eco-Age, working alongside Livia Firth, travelling to supply chains across the world, and using the red carpet as a storytelling platform for sust...
Sustainability by Design
In this episode, Giff sits down with Georgia-Rae Taylor, founder of sustainability consultancy Common Ground, to explore how impact and imagination can work together to create real change inside brands. Georgia-Rae shares her journey from growing up in rural New Zealand to building a strategic sustainability and communications agency that turns sustainability from a siloed function into a creative, commercial and cultural force. She lifts the lid on what really happens between sustainability ...