In this episode of Syncing with ServiceNow, host Fred Reynolds and Kristin McDonald dive into Gartner’s latest recognition of ServiceNow as a Leader in Business Orchestration Automation Technologies (BOAT). They explore how ServiceNow’s orchestration engine, data unification, and AI capabilities have evolved from early workflow automation to today’s powerful, interconnected platform. Fred and Kristin discuss the growing role of AI agents, the impact of workflow data fabric and zero-copy conne...
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In this episode of Syncing with ServiceNow, host Fred Reynolds and Kristin McDonald dive into Gartner’s latest recognition of ServiceNow as a Leader in Business Orchestration Automation Technologies (BOAT). They explore how ServiceNow’s orchestration engine, data unification, and AI capabilities have evolved from early workflow automation to today’s powerful, interconnected platform. Fred and Kristin discuss the growing role of AI agents, the impact of workflow data fabric and zero-copy conne...
Has Your CRM Kept Up? Reinventing Customer Success with ServiceNow
Syncing with ServiceNow
29 minutes
5 months ago
Has Your CRM Kept Up? Reinventing Customer Success with ServiceNow
In this episode of Syncing with ServiceNow, Andy Whiteside, Fred Reynolds, and Mike Sabia dive deep into ServiceNow’s evolving role in the CRM landscape. From its CSM roots to its growing capabilities in sales, field service, and AI-driven customer experience, the team explores how ServiceNow is redefining what CRM means in a digital-first world. They discuss: Why XenTegra hasn’t lost a customer in three yearsHow ServiceNow's CRM rethinks legacy approaches like SalesforceThe role of AI agents...
Syncing with ServiceNow
In this episode of Syncing with ServiceNow, host Fred Reynolds and Kristin McDonald dive into Gartner’s latest recognition of ServiceNow as a Leader in Business Orchestration Automation Technologies (BOAT). They explore how ServiceNow’s orchestration engine, data unification, and AI capabilities have evolved from early workflow automation to today’s powerful, interconnected platform. Fred and Kristin discuss the growing role of AI agents, the impact of workflow data fabric and zero-copy conne...
