"100M Leads" is a comprehensive and practical guide by Alex Hormozi for entrepreneurs seeking to attract more qualified prospects and grow their business. Through proven strategies and techniques, this book provides concrete solutions for generating a steady stream of leads, converting those prospects into customers, and building a prosperous and sustainable enterprise. Wise advice is offered on precisely defining the target audience, developing an attractive content strategy, optimizing the website, leveraging social media and email marketing, using affiliate techniques, measuring and analyzing results, automating processes, and cultivating customer loyalty. Accessible and rich in examples, this comprehensive guide addresses all the key aspects of effectively attracting and converting leads, providing readers with immediately applicable tools.