Spoiler alert, they are NOT the same! Liz and Tony chat about the differences between marketing, advertising and sales. This week, the discussion focuses not only on defining the tactics, but also how to effectively use them and in which order they should be implemented. Liz Hersh and Tony Vann are strategic communicators who practice marketing, public relations, media relations and digital strategies. Learn more by visiting: http://www.DirtRoadPR.com Download and Subscribe to all episodes a...
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Spoiler alert, they are NOT the same! Liz and Tony chat about the differences between marketing, advertising and sales. This week, the discussion focuses not only on defining the tactics, but also how to effectively use them and in which order they should be implemented. Liz Hersh and Tony Vann are strategic communicators who practice marketing, public relations, media relations and digital strategies. Learn more by visiting: http://www.DirtRoadPR.com Download and Subscribe to all episodes a...
Analytics: The Science of Understanding and Listening to Consumers
Tales from the Dirt Road
29 minutes
3 months ago
Analytics: The Science of Understanding and Listening to Consumers
Marketers need to embrace the importance of analytics in their daily lives. Whether a simple vanity telephone number, survey or more advanced tools such as Google Looksee or Lucky Orange, the voodoo behind marketing can all be revealed through understanding the importance of listening to a consumer. Liz Hersh and Tony Vann are strategic communicators who practice marketing, public relations, media relations and digital strategies. Learn more by visiting: http://www.DirtRoadPR.com Download an...
Tales from the Dirt Road
Spoiler alert, they are NOT the same! Liz and Tony chat about the differences between marketing, advertising and sales. This week, the discussion focuses not only on defining the tactics, but also how to effectively use them and in which order they should be implemented. Liz Hersh and Tony Vann are strategic communicators who practice marketing, public relations, media relations and digital strategies. Learn more by visiting: http://www.DirtRoadPR.com Download and Subscribe to all episodes a...
