Spoiler alert, they are NOT the same! Liz and Tony chat about the differences between marketing, advertising and sales. This week, the discussion focuses not only on defining the tactics, but also how to effectively use them and in which order they should be implemented. Liz Hersh and Tony Vann are strategic communicators who practice marketing, public relations, media relations and digital strategies. Learn more by visiting: http://www.DirtRoadPR.com Download and Subscribe to all episodes a...
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Spoiler alert, they are NOT the same! Liz and Tony chat about the differences between marketing, advertising and sales. This week, the discussion focuses not only on defining the tactics, but also how to effectively use them and in which order they should be implemented. Liz Hersh and Tony Vann are strategic communicators who practice marketing, public relations, media relations and digital strategies. Learn more by visiting: http://www.DirtRoadPR.com Download and Subscribe to all episodes a...
Ever get confused with all of the acronyms marketers used to describe campaigns, measure results and then provide data? Well, KPI is one of the greatest of those confusion creators! Liz and Tony discuss what KPIs are, how to use them effectively and what they can mean for both a marketer and business owner. Liz Hersh and Tony Vann are strategic communicators who practice marketing, public relations, media relations and digital strategies. Learn more by visiting: http://www.DirtRoadPR.com Dow...
Tales from the Dirt Road
Spoiler alert, they are NOT the same! Liz and Tony chat about the differences between marketing, advertising and sales. This week, the discussion focuses not only on defining the tactics, but also how to effectively use them and in which order they should be implemented. Liz Hersh and Tony Vann are strategic communicators who practice marketing, public relations, media relations and digital strategies. Learn more by visiting: http://www.DirtRoadPR.com Download and Subscribe to all episodes a...
