If you’ve watched a rugby highlight compilation on YouTube in the last decade, chances are it came from Andrew Forde — but if you walked past him in the street, you’d never know it. Andrew has amassed hundreds of millions of views across his channel without ever stepping in front of the camera, shaping how fans experience the game through cinematic editing, storytelling, and world-class highlight reels.

Andrew didn’t follow the traditional rugby media route. He started making highlight mixes as a passion project, teaching himself editing from scratch and slowly building a channel that became the go-to spot for rugby comps online.

In this episode, we chat about how Andrew built one of the biggest rugby channels on the internet, how he researches, organises, and archives the game to create his professional-level compilations, and what it really takes to grow on YouTube in a sport where copyright is a constant battle. We also talk about how the rugby community can benefit from more accessible and engaging content, why consistency and fan engagement matter, how video games could help rugby reach a wider audience, and why promoting the sport beyond the pitch is essential for its growth.

Follow Andrew on Instagram 👉 @andrew_forde

Watch his YouTube channel 👉 Andrew Forde