Making Data Work for You: Smarter Decisions and Better Guests with Tourism Tasmania In this episode of Talking Tourism, host Tracy Mallett speaks with Alexis Clarke and Paul Fleming from Tourism Tasmania’s research and insights team about how data can help tourism operators not just survive, but thrive. Recorded live at the 2025 Tasmanian Tourism Conference, Alexis and Paul unpack how Tourism Tasmania’s decades-long visitor surveys, trend analysis, and segmentation tools are shaping smarter, ...
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Making Data Work for You: Smarter Decisions and Better Guests with Tourism Tasmania In this episode of Talking Tourism, host Tracy Mallett speaks with Alexis Clarke and Paul Fleming from Tourism Tasmania’s research and insights team about how data can help tourism operators not just survive, but thrive. Recorded live at the 2025 Tasmanian Tourism Conference, Alexis and Paul unpack how Tourism Tasmania’s decades-long visitor surveys, trend analysis, and segmentation tools are shaping smarter, ...
Making Data Work for You: Smarter Decisions & Better Guest Experiences with Tourism Tasmania
Talking Tourism
25 minutes
3 weeks ago
Making Data Work for You: Smarter Decisions & Better Guest Experiences with Tourism Tasmania
Making Data Work for You: Smarter Decisions and Better Guests with Tourism Tasmania In this episode of Talking Tourism, host Tracy Mallett speaks with Alexis Clarke and Paul Fleming from Tourism Tasmania’s research and insights team about how data can help tourism operators not just survive, but thrive. Recorded live at the 2025 Tasmanian Tourism Conference, Alexis and Paul unpack how Tourism Tasmania’s decades-long visitor surveys, trend analysis, and segmentation tools are shaping smarter, ...
Talking Tourism
Making Data Work for You: Smarter Decisions and Better Guests with Tourism Tasmania In this episode of Talking Tourism, host Tracy Mallett speaks with Alexis Clarke and Paul Fleming from Tourism Tasmania’s research and insights team about how data can help tourism operators not just survive, but thrive. Recorded live at the 2025 Tasmanian Tourism Conference, Alexis and Paul unpack how Tourism Tasmania’s decades-long visitor surveys, trend analysis, and segmentation tools are shaping smarter, ...
