In this forward-thinking episode of Talking With Kevin & Son, Kevin sits down with a visionary CEO transforming how athletes — and everyday people — train, recover, and stay healthy.
From Ferrari showrooms to frontline biotech, Patrick Paul Kirkwood, CEO of BioSports, shares how his journey through luxury autos, COVID-era diagnostics, and genomics sparked a new era of personalized performance. Today, BioSports blends AI, sport genomics, microbiome insights, and real-time wearable data to prevent injuries, accelerate recovery, and tailor training to your unique DNA.
This conversation reframes fitness as personalized science — with practical takeaways for pros, weekend warriors, and anyone seeking longevity, resilience, and peak performance.
📍 Topics Covered:
⚙ From Ferrari GM to biotech innovator — the pivot to purpose
🧬 Sport Genomics 101 — predispositions, injury risk & smarter training
📲 Real-time coaching — DNA + wearables + AI “Ask the Coach”
🥗 Microbiome & nutrition — fueling performance from the gut up
❤ Cardio & health risk — why personalization beats one-size-fits-all
🏒 🥇 Case studies — a speed skater’s silver-to-champion leap; what “salmon for lunch” really means
👩⚕ Dietitians + data — turning complex reports into daily action
🏃 Everyday athletes — hormones, recovery, and sustainable results
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