"We finish up Season 3 of TWA with Michelle Breyer, COO of the CPG  Accelerator SKU and Co-Founder of Naturally Curly, a company that paved the way for many of the curly hair products you see on the shelves today! As someone who has walked over two decades of the founder's journey- from an idea at brunch all the way to an acquisition- Michelle knows what it takes to build a successful brand. She has been there as a  first-timer navigating fundraising all the way to letting your "baby"  go into the hands of new operators. Now at SKU, she witnesses hundreds of brands launch, pivot, rebrand, and try again. Our conversation is insightful into the grit it takes to be successful in CPG, all circling back to the idea that as opportunities come, you must be willing to take the risk. Tune in to hear about the future of CPG in the pandemic and  the candid advice Michelle offers up for any entrepreneur to be  successful!"