Dan Roberge interviews Dino Roberge, discussing the significant growth and evolution of their company, Maintenance Care CMMS, over the past four years. Dino highlights the transformation from basic, direct lead generation and support calls to a more diverse and process-driven operation with a focus on Key Performance Indicators (KPIs) and streamlined client interactions. They detail the expansion of their team, particularly in sales, from a handful of staff to dedicated departments for sales, training, and IT, leading to a more "well-oiled machine." Dino emphasizes the improved customer experience, noting that clients now interact with multiple specialists throughout their journey, from lead inquiry to software implementation and ongoing support. He attributes their growing success and rise in the CMMS (Computerized Maintenance Management System) industry to their exceptional service, prompt responsiveness, and ability to cater to a global client base, including major chains in North America and international clients in places like Qatar and Australia.