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The 10 Percent
Joao Afonso
5 episodes
1 week ago
We all know the statistics: 9 out of 10 startups fail. But what about the 10% that succeed? What makes them different? In each episode, I sit down with founders of early-stage startups that I believe have the vision, execution, and market fit to be part of that successful minority.
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Entrepreneurship
Business
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All content for The 10 Percent is the property of Joao Afonso and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We all know the statistics: 9 out of 10 startups fail. But what about the 10% that succeed? What makes them different? In each episode, I sit down with founders of early-stage startups that I believe have the vision, execution, and market fit to be part of that successful minority.
Show more...
Entrepreneurship
Business
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Savearth - The Startup Using AI to Save Water and Build a Massive Business
The 10 Percent
30 minutes 42 seconds
3 months ago
Savearth - The Startup Using AI to Save Water and Build a Massive Business

In this episode, I sit down with João Machado, founder and CEO of Savearth, a climate tech startup using AI-powered smart devices to reduce water waste in hotels - a $7 billion dollar problem - while raising awareness among guests and driving profits.

But this is just the beginning. João shares his vision to turn Savearth into a climate-focused unicorn, expanding beyond hospitality into smart homes, gyms, student housing, and more.

We talk about using behavioral intelligence to drive sustainability at scale, the challenge of entering a conservative industry with hardware, and how Savearth plans to monetize its impact data in the future.

If you’re curious about the intersection of deep tech, sustainability, and ambition—this one’s for you.

The 10 Percent
We all know the statistics: 9 out of 10 startups fail. But what about the 10% that succeed? What makes them different? In each episode, I sit down with founders of early-stage startups that I believe have the vision, execution, and market fit to be part of that successful minority.