The 1st Half Culture Show is a unique podcast series that explores the profound impact of football on North American culture. Hosted by restaurateur and footy culture junkie Paul Desbaillets, this series unites football enthusiasts to discover how the beautiful game influences fashion, art, music, and food. Featuring visits to local neighborhoods and businesses, and interviews with chefs, athletes, artists, and tastemakers, it delves into street art and local scenes. The show provides a vibrant glimpse into how futbol merges with daily life and creativity.
Join us for a unique North American perspective on football.
Available in video format exclusively on YouTube: @the1sthalf_
All Things Soccer Culture — Our Game, Our Spin!
#acertianstyleoflife
The 1st Half Culture Show is a unique podcast series that explores the profound impact of football on North American culture. Hosted by restaurateur and footy culture junkie Paul Desbaillets, this series unites football enthusiasts to discover how the beautiful game influences fashion, art, music, and food. Featuring visits to local neighborhoods and businesses, and interviews with chefs, athletes, artists, and tastemakers, it delves into street art and local scenes. The show provides a vibrant glimpse into how futbol merges with daily life and creativity.
Join us for a unique North American perspective on football.
Available in video format exclusively on YouTube: @the1sthalf_
All Things Soccer Culture — Our Game, Our Spin!
#acertianstyleoflife
From university parties to Paris Fashion Week, Schuyler Mota has helped shape Canada’s experiential marketing scene. As President and Co-Founder of CRUEL, he’s led cultural campaigns and branded activations that stretch across Canada and beyond.In this episode of The 1st Half on TSN690, Schuyler sits down with Paul Desbaillets to talk about building CRUEL from the ground up, launching Sports Illustrated’s Circuit Series during F1 Weekend in Montreal, and growing up with football in his DNA. With roots in Portugal and a love for culture, creativity, and community, Schuyler brings a unique perspective to how sports and lifestyle intersect.
📻 Catch the full conversation now and subscribe for more culture-driven football content across North America!🔗 New episodes drop every Friday on YouTube & Spotify🎧 Stream on all major podcast platforms.#CRUEL #TSN690 #The1stHalf #FootballCulture #F1Montreal #ExperientialMarketing #FootballIsCulture #ACertainStyleOfLife #Portugal #worldcup2026 #sportsillustrated