"Knowing yourself is the beginning of all wisdom."–Aristotle In this episode of The 20s Project, join hosts Jacqueline and Christina as they dive into the fascinating world of personal branding and career development. Together, they explore the journey of self-discovery and the importance of building a personal brand. They discuss the significance of personality tests like the Clifton Strengths Gallup assessment in identifying strengths and finding one's competitive advantage. They will also share insights on aligning personal goals and aspirations with a unique selling proposition, and how individuals can shape their desired professional image. They delve into practical strategies for gaining exposure, from reaching out to alumni and professionals in the industry to leveraging social media platforms like LinkedIn to increase visibility to recruiters. How might I discern my individual competitive edge and strengths? How can I ascertain that my objectives and aspirations are congruent with my Unique Selling Proposition (USP)? What methodologies can I employ to acquire professional exposure and how should I articulate my introduction ? What tactics could I employ to find a mentor and how might this endeavor bolster my career trajectory? In this insightful discussion, discover the power of networking, navigating career fairs, and the benefits of mentoring in career development. Expect to learn more about how to present yourself authentically, seize opportunities for growth, and forge meaningful connections in your professional journey. "Your personal brand is what people say about you when you are not in the room." -Chris Ducker Thank you for listening – we would love to hear your thoughts on this new episode and our journey together! Also feel free to reach out to us if you would like to participate in one of our upcoming episodes. If you enjoyed this episode, we would appreciate it if you could help us grow through hitting the subscribe button, and do not hesitate to give us a rating! See you again soon! Christina & Jacqueline Follow us on Instagram: @the.20sproject -- Hosting provided by SoundOn