You need to produce content. You already knew that. You can document your day, to produce that content. It’s that easy. In 5 minutes or less: I’ll show you how easy it is. I’m shooting a video of myself recording this podcast. Look for that on YouTube. So let’s talk about how to use documentation as content. Gary Vee talks about this all the time: it doesn’t need to cost you a lot of time or money to produce content. You already do it every day, you’re just not leveraging it properly yet. Get the camera out, turn the microphone on, and record your every day activity. Chris Smith from Curaytor has an entire podcast where he ears phone calls with his clients and staff. The phone calls were going to happen anyway, you might as well record them and get some marketing value out of them. Record yourself. Record your day. Share your wisdom. That has value.