Welcome back to The Academy, where you get the tools, tips, and advice you need to grow your business. Today I want to talk about something that gets thrown around constantly in marketing: results. Everyone says they deliver them. It’s almost become a cliché. But when you stop and ask what “results” actually means, the answer usually gets pretty fuzzy. And honestly, I think some people like it that way. No definition means no accountability. At Sanctuary, “Return Results” isn’t just a nice phrase. It’s one of our core values. We take it seriously because delivering real results is what makes all the difference. Sound intriguing? Let’s jump into it.