Keywords: real estate, entrepreneurship, business growth, coaching, market trends, hiring, company culture, financial management, mentorship, vertical expansion Summary: In this conversation, Betsy Pepine shares her journey from the pharmaceutical industry to becoming a successful real estate entrepreneur. She discusses her transition into real estate, the challenges of building a brokerage, and the importance of mentorship and strategic planning. Betsy emphasizes the significance of core values in hiring and managing talent, as well as the need for financial awareness in business. She also touches on market trends in Florida and offers advice for aspiring entrepreneurs. Beyond her entrepreneurial story, Betsy dives into the power of mindset and personal growth, explaining how coaching and continuous learning have shaped her leadership journey. She talks about the importance of surrounding yourself with the right people, mentors, team members, and peers, who align with your vision and values. Betsy also highlights the role of vertical expansion in creating additional revenue streams, the benefits of embracing technology and AI to improve efficiency, and how delegation can empower business scalability. She shares practical wisdom on financial discipline, living debt-free, and building a company culture rooted in trust and accountability. Betsy also reflects on generational shifts in home ownership, community engagement, and what the future holds for the real estate industry. Her story serves as an inspiring reminder that success comes from staying adaptable, purpose-driven, and people-focused, no matter where your entrepreneurial journey begins. Takeaways: Get a mentor, if not a coach. Having a plan is crucial for success. Core values guide hiring and company culture. Financial management is key to sustainability. Vertical expansion can enhance service offerings. Hiring the right talent is essential for growth. Embrace technology and AI in business operations. Recognize the importance of community impact. Understand market trends to adapt strategies. Continuous learning and adaptation are vital for success. Titles: From Pharma to Real Estate: Betsy Pepine's Journey Building a Real Estate Empire: Insights from Betsy Pepine Sound bites: "I feel like I came full circle." "I love the book, Who Not How?" "Get a mentor, if not a coach." Chapters: 00:00 Introduction and Background 01:10 Transitioning to Real Estate 05:45 Building a Brokerage 09:06 Vertical Expansion in Real Estate 12:50 Establishing a Real Estate School 15:08 Creating Impact through Nonprofit Work 17:17 Hiring and Managing Talent 21:14 Challenges in Growth and Structure 25:28 The Power of Delegation 27:45 Coaching and Continuous Learning 29:42 Marketing Strategies in Real Estate 32:00 Financial Acumen and Debt-Free Living 33:57 Breaking Boxes: A New Perspective 36:26 Future Aspirations and Collaboration 38:57 Current Trends in the Housing Market 41:52 Generational Shifts in Home Ownership 43:53 Advice for New Entrepreneurs