Dexter Percil is the Director of Global Marketing at the Saint Lucia Tourism Authority (SLTA).

With roughly two decades of experience in sales and marketing across the Caribbean, he has driven successful growth and brand strategy for leading companies including beverage brands and regional distributors before moving into tourism marketing.

He holds a Bachelor’s degree in Business Administration from the University of Ottawa (Canada) and a Diploma in Business Management from the University of the West Indies (UWI).

In 2025, Percil was honored by the Atlanta City Council for his “outstanding professional achievements, impactful leadership, and unwavering commitment to advancing the Caribbean community” — recognition that underscores both his marketing accomplishments and his influence beyond the Caribbean region.