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The African Startup Teardown Podcast
African Startup
16 episodes
1 week ago
A teardown of how African consumer internet companies grow. We reverse engineer how they acquire customers, onboard them, retain them, and monetize them. You will learn many core concepts in growth like jobs to be done, product-market fit, product-channel fit, channel-model fit, and model-market fit.
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Marketing
Business
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All content for The African Startup Teardown Podcast is the property of African Startup and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
A teardown of how African consumer internet companies grow. We reverse engineer how they acquire customers, onboard them, retain them, and monetize them. You will learn many core concepts in growth like jobs to be done, product-market fit, product-channel fit, channel-model fit, and model-market fit.
Show more...
Marketing
Business
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Chipper Cash: Becoming a Unicorn & the African Giant Partnership [S2, Ep 2]
The African Startup Teardown Podcast
38 minutes 50 seconds
3 years ago
Chipper Cash: Becoming a Unicorn & the African Giant Partnership [S2, Ep 2]

In this episode, your favorite hosts, Yemi and Nnamdi, were joined by the VP, Global Marketing for Chipper Cash, Hasan Luongo. 

Hasan talks about how he joined Chipper Cash, how Chipper has evolved over the years, how they were able to sign one of the biggest afrobeat artists as a partner and ambassador, including what the future looks like for Chipper Cash.

To ensure you don’t miss any episode of our release and for additional information on the hosts, follow @teardownpodcast on Twitter.

If you would like to get all the insider’s gist first, subscribe to our newsletter here: africanstartupteardownpod.substack.com

Please leave a review, comment, share, and like whenever you listen. We want to hear from you and appreciate your feedback. Better ratings mean more people get to listen to the show, and it helps us grow.


CREDITS:

Oluwapelumi Kunuyi - Researcher


SHOWNOTES

0.00 Introduction

0.34 How Hasan joined Chipper Cash

1.51 What is Chipper Cash

2.54 Chipper Cash and products rollout

4.45 Chipper Cash and competition

6.14 How Chipper Cash makes money

11.42 Chipper Cash and acquisition

16.34 Chipper Cash and brand attribution

17.55 Chipper Cash and retention

20.58 Chipper Cash’s products as it relates to business economics

22.47 How Chipper Cash decides to add more products

24.00 Back story to signing Burna boy

28.44 What the future is for Chipper Cash

30.51 Chipper Cash and its use cases

33.17 What it took for Chipper to become a unicorn

34.34 Chipper Cash payment network effects

35.40 How soon Chipper Cash can run on autopilot

38.21 Outro


The African Startup Teardown Podcast
A teardown of how African consumer internet companies grow. We reverse engineer how they acquire customers, onboard them, retain them, and monetize them. You will learn many core concepts in growth like jobs to be done, product-market fit, product-channel fit, channel-model fit, and model-market fit.