
Google, OpenAI, and ChatGPT 5.1 are changing what it means to rank in search. In this episode, Nathan Gotch breaks down whether Google now approves of AI-generated content, how to rank in ChatGPT’s new 5.1 model, and why backlinks no longer guarantee visibility in AI search.
You will learn how Google’s new “Opal” content tools are creating confusion around AI-written articles, why tracking visibility in AI systems is so difficult, and what it takes to actually influence AI-generated answers.
Nathan also shares a new Google Search Console feature that lets you add annotations to track performance, explains the difference between static and retrieval data in ChatGPT 5.1, and shows why quality optimization still matters more than quantity.
If you are serious about ranking across Google, ChatGPT, and other AI platforms, this episode gives you the clarity and process you need to win in 2025.
🎙️ Hosted by Nathan Gotch, CEO of Rankability and Rankability Academy.