Send us a text What if excellence is worship—and collaboration the way we get there? We take the meaning of Umsalu—“in His image”—and use it as a lens to reimagine Christian creativity in South Africa, from radio and labels to church stages and DIY studios. No bashing, no gatekeeping. Just a grounded, practical blueprint for a vibrant, youth-aware ecosystem built on integrity, craft, and community. We start by mapping the current landscape: legacy gospel dominates TV and radio while hip‑hop,...
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Send us a text What if excellence is worship—and collaboration the way we get there? We take the meaning of Umsalu—“in His image”—and use it as a lens to reimagine Christian creativity in South Africa, from radio and labels to church stages and DIY studios. No bashing, no gatekeeping. Just a grounded, practical blueprint for a vibrant, youth-aware ecosystem built on integrity, craft, and community. We start by mapping the current landscape: legacy gospel dominates TV and radio while hip‑hop,...
Send us a text What if excellence is worship—and collaboration the way we get there? We take the meaning of Umsalu—“in His image”—and use it as a lens to reimagine Christian creativity in South Africa, from radio and labels to church stages and DIY studios. No bashing, no gatekeeping. Just a grounded, practical blueprint for a vibrant, youth-aware ecosystem built on integrity, craft, and community. We start by mapping the current landscape: legacy gospel dominates TV and radio while hip‑hop,...
The Amsalu Podcast
Send us a text What if excellence is worship—and collaboration the way we get there? We take the meaning of Umsalu—“in His image”—and use it as a lens to reimagine Christian creativity in South Africa, from radio and labels to church stages and DIY studios. No bashing, no gatekeeping. Just a grounded, practical blueprint for a vibrant, youth-aware ecosystem built on integrity, craft, and community. We start by mapping the current landscape: legacy gospel dominates TV and radio while hip‑hop,...
