Welcome to The Analytics Edge: How Data Leaders Are Changing the Game, the podcast that reveals how data and analytics are disrupting every industry. Join us as we explore real-world stories of innovation and change, driven by the transformative power of analytics.
In each episode, you’ll hear industry leaders and experts share their experiences and insights on how data-driven insights have helped them to make better decisions, solve complex problems, and drive growth. You’ll see why modernizing your data stack is essential to staying ahead of the curve and driving your business forward.
Whether you are a business or data leader, or simply curious about the power of analytics, this podcast is for you. Tune in to The Analytics Edge, sponsored by NetSpring.
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Welcome to The Analytics Edge: How Data Leaders Are Changing the Game, the podcast that reveals how data and analytics are disrupting every industry. Join us as we explore real-world stories of innovation and change, driven by the transformative power of analytics.
In each episode, you’ll hear industry leaders and experts share their experiences and insights on how data-driven insights have helped them to make better decisions, solve complex problems, and drive growth. You’ll see why modernizing your data stack is essential to staying ahead of the curve and driving your business forward.
Whether you are a business or data leader, or simply curious about the power of analytics, this podcast is for you. Tune in to The Analytics Edge, sponsored by NetSpring.
Understanding Your Customer with Marketing Analytics with Jason Davis, Founder and CEO at Simon Data
The Analytics Edge
37 minutes 48 seconds
2 years ago
Understanding Your Customer with Marketing Analytics with Jason Davis, Founder and CEO at Simon Data
This episode of The Analytics Edge, sponsored by NetSpring, features Jason Davis, the Founder and CEO at Simon Data. Simon Data is a next-generation customer data platform (CDP) built on Snowflake. It offers the fastest and simplest way to provide a true 360 degree customer view for your marketing team. Jason describes the modern martech stack and how CDPs are moving to the data warehouse, the differences between packaged and composable CDPs, and how marketing analytics helps marketers reach customers more quickly and more effectively via personalization.
The Analytics Edge
Welcome to The Analytics Edge: How Data Leaders Are Changing the Game, the podcast that reveals how data and analytics are disrupting every industry. Join us as we explore real-world stories of innovation and change, driven by the transformative power of analytics.
In each episode, you’ll hear industry leaders and experts share their experiences and insights on how data-driven insights have helped them to make better decisions, solve complex problems, and drive growth. You’ll see why modernizing your data stack is essential to staying ahead of the curve and driving your business forward.
Whether you are a business or data leader, or simply curious about the power of analytics, this podcast is for you. Tune in to The Analytics Edge, sponsored by NetSpring.