Are you giving away the farm – how much value is too much value?

This week on the Anti-Social Chat Show we discuss:

➥ Value: What is it, how do you define it and is it quantifiable?
➥ Lead magnets: Is there an ideal size and what should they address? (Tara has some strong views on this)
➥ Freebie seekers: Is it an issue? What happens when people take your ideas and run?
➥ Eleanor talks about briefs (the copywriting kind) and Tara provides some top tips for client calls.

Warning: Tara had not eaten before recording the show. Don't speak to Tara when she is 'hangry'