In this episode, Erin Martin interviews Leigh Feldman, CEO of Youth Franchise Brands, discussing the intricacies of franchise marketing, the importance of building a strong support system for franchisees, and the evolving landscape of marketing strategies, including influencer marketing and the role of AI in business. Leigh shares insights on membership models, data management, and future partnerships, emphasizing the need for franchisees to focus on creating remarkable experiences for their ...
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In this episode, Erin Martin interviews Leigh Feldman, CEO of Youth Franchise Brands, discussing the intricacies of franchise marketing, the importance of building a strong support system for franchisees, and the evolving landscape of marketing strategies, including influencer marketing and the role of AI in business. Leigh shares insights on membership models, data management, and future partnerships, emphasizing the need for franchisees to focus on creating remarkable experiences for their ...
Community-Driven Marketing in the Fitness Industry with Drew Stauffacher
The Art of Franchise Marketing
39 minutes
3 months ago
Community-Driven Marketing in the Fitness Industry with Drew Stauffacher
In this episode, Drew Stauffacher, the president of Nine Round, shares his journey in the fitness industry, emphasizing the importance of grassroots marketing and community engagement. He discusses effective local marketing strategies for franchisees, the role of influencer marketing, and the significance of operational efficiency in enhancing customer experience. Drew also highlights the importance of accountability in marketing efforts and the value of referral programs in driving business ...
The Art of Franchise Marketing
In this episode, Erin Martin interviews Leigh Feldman, CEO of Youth Franchise Brands, discussing the intricacies of franchise marketing, the importance of building a strong support system for franchisees, and the evolving landscape of marketing strategies, including influencer marketing and the role of AI in business. Leigh shares insights on membership models, data management, and future partnerships, emphasizing the need for franchisees to focus on creating remarkable experiences for their ...
