You can feel it when someone’s ready for their next chapter. In this coaching-style episode, I’m joined by Kathy Kwon, a brand + website designer who helps creativity-driven entrepreneurs stand out authentically through strategic branding and website design. Kathy’s work is rooted in visual storytelling, and after years of delivering high-touch, one-on-one services, she’s ready to explore what it could look like to bring her expertise into the world of online courses. But she’s at a crossroad...
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You can feel it when someone’s ready for their next chapter. In this coaching-style episode, I’m joined by Kathy Kwon, a brand + website designer who helps creativity-driven entrepreneurs stand out authentically through strategic branding and website design. Kathy’s work is rooted in visual storytelling, and after years of delivering high-touch, one-on-one services, she’s ready to explore what it could look like to bring her expertise into the world of online courses. But she’s at a crossroad...
#51 Why Your Students Actually Don't Want a "Quick and Dirty" Online Course
The Art of Online Course Creation
17 minutes
1 month ago
#51 Why Your Students Actually Don't Want a "Quick and Dirty" Online Course
A lot of online business advice says the same thing: keep your course short, give people the steps, cut everything else. But what happens when “quick and dirty” stops your students from actually using what they paid for? In this episode of The ART of Online Course Creation, Shannon pulls apart the myth that faster automatically means better. Drawing on her experience inside a Facebook Ads course that delivered tidy, step-by-step instructions—but left her too uncertain to hit publish—she explo...
The Art of Online Course Creation
You can feel it when someone’s ready for their next chapter. In this coaching-style episode, I’m joined by Kathy Kwon, a brand + website designer who helps creativity-driven entrepreneurs stand out authentically through strategic branding and website design. Kathy’s work is rooted in visual storytelling, and after years of delivering high-touch, one-on-one services, she’s ready to explore what it could look like to bring her expertise into the world of online courses. But she’s at a crossroad...
