In this episode I speak with Noreen Khalid Ahmad who is the Vice President at ALMA Communications. We chat about what’s coming up at ALMA in 2025, her time at the Morgan Library & Museum, Sutton, Fitz & Co, and LaPlaca Cohen, as well as being the Associate Producer on the HBO Documentary, The Price of Everything. We also cover everything from crisis PR as well as what it takes to put together a successful PR campaign.