Episode 20 of the ASD Podcast features Jayne Ludlow, a Technical Director and FIFA Global Football Development Division Technical Leadership Expert. Jane has amassed immense experience in the game having spent 13 years playing for Arsenal, being a club and national team level UEFA Pro Licence Coach, a UEFA Technical Observer and Technical Director at Man City Women.

This episode is brought to you by Paul Musa, sports lawyer, host and producer of the What The Footie Podcast and Founder of Athlete Investor Summit.

In this episode, Paul & Jayne discuss stakeholder management, the art of continuous learning and development, creating pathways, the key pillars required to build a successful women's football structure, implementing strategy (short vs long-term) and so much more.

The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.

Special thanks to our ASD Partners: Gemini Sports, Traits Insights, SkillCorner, Hudl, Teamworks and MiMentor.

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