This conversation, with BigOTires, explores the critical role of word-of-mouth marketing in business success, emphasizing that while traditional marketing methods are valuable, the most effective marketing comes from satisfied customers sharing their positive experiences. The discussion delves into building strong customer relationships, the importance of feedback for growth, strategies to enhance customer experience, and the role of social media in engaging with customers. Authenticity in br...
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This conversation, with BigOTires, explores the critical role of word-of-mouth marketing in business success, emphasizing that while traditional marketing methods are valuable, the most effective marketing comes from satisfied customers sharing their positive experiences. The discussion delves into building strong customer relationships, the importance of feedback for growth, strategies to enhance customer experience, and the role of social media in engaging with customers. Authenticity in br...
Solving Fleet Challenges Through Smarter Integration, Tire Intelligence, and Disruptive Thinking
The Auto Tech Show
50 minutes
7 months ago
Solving Fleet Challenges Through Smarter Integration, Tire Intelligence, and Disruptive Thinking
In this episode of the Auto Tech Show, Marc Babin interviews Franck Leveque, a veteran in the European fleet and mobility industry. They discuss the current state of the European fleet market, the challenges faced by fleet operators, and the importance of productivity and capacity utilization. The conversation also delves into the role of technology, particularly AI, in transforming fleet management, the significance of tires as data-rich assets, and the impact of disruption in the tire marke...
The Auto Tech Show
This conversation, with BigOTires, explores the critical role of word-of-mouth marketing in business success, emphasizing that while traditional marketing methods are valuable, the most effective marketing comes from satisfied customers sharing their positive experiences. The discussion delves into building strong customer relationships, the importance of feedback for growth, strategies to enhance customer experience, and the role of social media in engaging with customers. Authenticity in br...