The team who have directed Kanye West's Through The Wire video and Erykah Badu's controversial video for Window Seat, and have also directed critically acclaimed documentaries such as ESPN's 30 For 30 film about the Benji Wilson story, as well as The People's Champ, a Docu-Film abou Muhammad Ali stop by the Balance Room for a conversation about how their journies began and came together. Creative Control TV (Youtube) - http://bit.ly/2qLcvUM Creative Control TV (Vimeo) - http://bit.ly/2qcOOlH WEBSITE: http://www.CreativeControl.tv FACEBOOK: https://www.facebook.com/CreativeControlTV Time Stamps 02:40 - Guest Intro 08:40 - 7UP Story 17:10 - Songology (John Legend's first album) 19:00 - Go To Gadget (iPhones to capture ideas) 20:05 - Ask #ESeats (How do you get endorsement partnerships?) Guest Conversation 23:05 How relationships are important 25:00 - How Chike and Coodie decided to be a team/business 27:55 - How Chike left MTV during the time Kanye West's Through The Wire was rising on people's radar 31:30 - How Coodie went from being on the comedy scene and hosting to picking up a camera and directing 33:18 - How Creative Control started out vs what it's growing into about 10 years later 37:18 - Why faith has been important on their journey 38:15 How their Documentary about Muhammad Ali "The People's Champ" meands so much more now that he has passed 42:15 Tare of The Week ( If you made what you earn on your current job, doing your passion, what does that look like?)