Ep. 187 features Marek Suchar, Co-founder and Managing Director at Oddin.gg, a leading B2B provider of end-to-end esports betting solutions for global bookmakers.   Hear him discuss: His journey from nearly a decade in finance at Citibank to co-founding one of the industry’s fastest-growing esports betting platforms How an early pivot from B2C to B2B set Oddin.gg on the path to success Why esports audiences are fundamentally different, and how authenticity and community are key to engaging them The challenges of building a live in-play esports betting product, from latency to constantly evolving game metas How Oddin.gg differentiates itself with a one-stop-shop offering, including data feeds, odds models, risk management, simulators, and marketing support Why Oddin acquired a marketing agency to help partners connect with esports fans through influencers, teams, and content The company’s focus on profitability, M&A opportunities, and building a larger tech-driven group beyond esports betting What Marek sees as the next wave of growth for esports betting and why consolidation is accelerating across the sector Lessons learned transitioning from startup survival to scale-up leadership and the importance of process and structure as the team grows past 300 people   Catch the video version of this episode here.   Learn more 👇   ➡️ Oddin.gg website ➡️ Marek Suchar on Linkedin   📩 Get the top headlines from the industry's most promising growth-stage companies every week—totally free! Subscribe to the Betting Startups newsletter here: https://news.bettingstartups.com/   --- This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.