Send Bidemi a Text Message! In this episode, host Bidemi Ologunde spoke with Gal Borenstein—CEO and founder of The Borenstein Group—to unpack how brands earn and scale trust in a noisy, AI-driven world. They dig into the “trust deficit” in B2B/B2G, what separates branding from true trust-building, and how to keep human authenticity while using AI at speed. Gal shares playbooks for cyber and defense marketers, inside-out culture moves that make credibility durable, crisis protocols for deepfak...
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Send Bidemi a Text Message! In this episode, host Bidemi Ologunde spoke with Gal Borenstein—CEO and founder of The Borenstein Group—to unpack how brands earn and scale trust in a noisy, AI-driven world. They dig into the “trust deficit” in B2B/B2G, what separates branding from true trust-building, and how to keep human authenticity while using AI at speed. Gal shares playbooks for cyber and defense marketers, inside-out culture moves that make credibility durable, crisis protocols for deepfak...
Send Bidemi a Text Message! Content note: This episode mentions depression and suicide. If you or someone you know is struggling, in the U.S. you can call or text 988 for the Suicide & Crisis Lifeline. Take care of yourself while listening. In this episode, host Bidemi Ologunde explored worsening adolescent mental health—drawing on the U.S. CDC’s findings and the U.S. Surgeon General’s warnings on social-media harms—and why parental stress amplifies the problem. He laid out what this mean...
The Bid Picture with Bidemi Ologunde
Send Bidemi a Text Message! In this episode, host Bidemi Ologunde spoke with Gal Borenstein—CEO and founder of The Borenstein Group—to unpack how brands earn and scale trust in a noisy, AI-driven world. They dig into the “trust deficit” in B2B/B2G, what separates branding from true trust-building, and how to keep human authenticity while using AI at speed. Gal shares playbooks for cyber and defense marketers, inside-out culture moves that make credibility durable, crisis protocols for deepfak...