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The Big Impression
The Current
136 episodes
1 day ago
The Big Impression returns for another season of insights and inspiration from leaders at the world’s most influential brands. Editors and co-hosts Damian Fowler and Ilyse Liffreing will look to uncover candid stories on game-changing campaigns from some of the world's biggest brands — including wins, losses, and lessons. New episodes are released every Wednesday.
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The Big Impression returns for another season of insights and inspiration from leaders at the world’s most influential brands. Editors and co-hosts Damian Fowler and Ilyse Liffreing will look to uncover candid stories on game-changing campaigns from some of the world's biggest brands — including wins, losses, and lessons. New episodes are released every Wednesday.
Show more...
Marketing
Business,
Careers,
Entrepreneurship
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Albertsons’ Brian Monahan on turning shopper data into retail media gold
The Big Impression
29 minutes 34 seconds
3 weeks ago
Albertsons’ Brian Monahan on turning shopper data into retail media gold
In conversation with The Big Impression, Brian Monahan, SVP of retail media at Albertsons Media Collective, explores how shopper insights, creative storytelling and omnichannel strategies intersect.
The Big Impression
The Big Impression returns for another season of insights and inspiration from leaders at the world’s most influential brands. Editors and co-hosts Damian Fowler and Ilyse Liffreing will look to uncover candid stories on game-changing campaigns from some of the world's biggest brands — including wins, losses, and lessons. New episodes are released every Wednesday.