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The Bigger Narrative
Andy Raskin
30 episodes
7 months ago
How can a single story drive success across a company—in sales, marketing, fundraising, product, recruiting, everything? I talk with CEOs about the power of strategic narrative.
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Management
Business,
Marketing,
Entrepreneurship
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All content for The Bigger Narrative is the property of Andy Raskin and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
How can a single story drive success across a company—in sales, marketing, fundraising, product, recruiting, everything? I talk with CEOs about the power of strategic narrative.
Show more...
Management
Business,
Marketing,
Entrepreneurship
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Help Scout CEO Nick Francis
The Bigger Narrative
23 minutes 12 seconds
7 months ago
Help Scout CEO Nick Francis

Learn why Nick Francis bet everything on a new business model—and about the new strategic narrative he built to make sense of it for his team, his investors, and his customers. With my mom on a rare vacation, my sister steps in to take the intro call.




The Bigger Narrative
How can a single story drive success across a company—in sales, marketing, fundraising, product, recruiting, everything? I talk with CEOs about the power of strategic narrative.