Join us at Affiliate Summit East in New York City and save 15% on your ticket by using the code BOOST15 at https://affiliatesummit.com The New York Post is one of the few major publishers growing in the middle of an algorithm meltdown, AI-driven search changes, declining social clicks, and the most unpredictable traffic landscape the industry has ever seen. In this episode of The Boost, host Greg Rollett from Grommet sits down with Jackie Goldstein, VP of Commerce at the New York Post, to...
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Join us at Affiliate Summit East in New York City and save 15% on your ticket by using the code BOOST15 at https://affiliatesummit.com The New York Post is one of the few major publishers growing in the middle of an algorithm meltdown, AI-driven search changes, declining social clicks, and the most unpredictable traffic landscape the industry has ever seen. In this episode of The Boost, host Greg Rollett from Grommet sits down with Jackie Goldstein, VP of Commerce at the New York Post, to...
How InsideHook Uses Social Whitelisting to Turn Ads into Trusted Endorsements
The Boost with Greg Rollett
21 minutes
1 year ago
How InsideHook Uses Social Whitelisting to Turn Ads into Trusted Endorsements
Is social whitelisting the next big revenue driver for publishers? In this episode of The Boost, host Greg Rollett dives into the power of social whitelisting with Elisabeth Chambry, Director of Commerce at InsideHook. With experience from InsideHook, Insider Reviews, and Wirecutter, Elisabeth shares her expertise on how publishers can boost revenue and brand trust by partnering with advertisers to run ads directly through their social channels. Greg and Elisabeth break down the strategy behi...
The Boost with Greg Rollett
Join us at Affiliate Summit East in New York City and save 15% on your ticket by using the code BOOST15 at https://affiliatesummit.com The New York Post is one of the few major publishers growing in the middle of an algorithm meltdown, AI-driven search changes, declining social clicks, and the most unpredictable traffic landscape the industry has ever seen. In this episode of The Boost, host Greg Rollett from Grommet sits down with Jackie Goldstein, VP of Commerce at the New York Post, to...