In this week's episode, Manasi and Sualeha sit down with Erin Burk, VP of Business Development at August, a start-up focused on providing sustainable period care. We open the episode by touching on Erin's transition from independent consulting and Big Tech to her experience in redefining periods at a cultural level through her role at August.

We break down August’s commitment to sustainability, impact, and inclusive community in its execution and company operations and discuss how the Inner Cycle community is at the core of its product development. Erin expands on August’s initial direct-to-consumer model and the personalization that its build-a-box offers along with August’s recent expansion into retail through its partnership with Target.

We transition into August’s impact-driven initiatives such as the August Advocates Program which works to expand access to period care in schools across North America and the #AugustTaxBack policy which reimburses the cost difference for customers who live in states that still uphold the tampon tax. We close the episode by touching on continuing the conversation on period stigma and the role venture capital firms and positively aligned investors play in expanding mission-driven companies.

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