Text a question to Victoria! If you want your brand to feel aligned, elevated, and something you’re still proud of ten years from now, this episode is your blueprint for building it right. In this episode, Victoria shares how to build a timeless brand—one that evolves with your growth instead of holding you back. You’ll learn how to design a brand with true staying power so you’re not constantly rebranding or blending into what’s trending online. Victoria dives into the real reasons why so ma...
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Text a question to Victoria! If you want your brand to feel aligned, elevated, and something you’re still proud of ten years from now, this episode is your blueprint for building it right. In this episode, Victoria shares how to build a timeless brand—one that evolves with your growth instead of holding you back. You’ll learn how to design a brand with true staying power so you’re not constantly rebranding or blending into what’s trending online. Victoria dives into the real reasons why so ma...
157: Merch Mistakes You're Probably Making | The Do’s and Don’ts of Branded Merch
The Branding Business School Podcast
18 minutes
7 months ago
157: Merch Mistakes You're Probably Making | The Do’s and Don’ts of Branded Merch
Text the show! “If you invest in merch that fits seamlessly into somebody's daily life, they're going to reach for it more, which is going to keep your brand top of mind for them.” -Victoria Marcouillier Many think of merchandise as just a fun extra—but for Victoria, that perspective changed when she realized how low-quality merch can actually cheapen your brand. Picture attending an event and getting a trucker hat that perfectly reflects a brand’s vibe. You wear it everywhere—not because you...
The Branding Business School Podcast
Text a question to Victoria! If you want your brand to feel aligned, elevated, and something you’re still proud of ten years from now, this episode is your blueprint for building it right. In this episode, Victoria shares how to build a timeless brand—one that evolves with your growth instead of holding you back. You’ll learn how to design a brand with true staying power so you’re not constantly rebranding or blending into what’s trending online. Victoria dives into the real reasons why so ma...
