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The Brief Bros.
Creative Brief Workshops LLC
100 episodes
1 week ago
The Brief Bros. is a video podcast about creative briefs, briefing and advertising. It’s hosted by Howard Ibach, former copywriter and creative director and author of two books on the creative brief, and Henry Gomez, an ad agency strategist with 27 years of experience.
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How To
Education,
Business,
Marketing
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All content for The Brief Bros. is the property of Creative Brief Workshops LLC and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Brief Bros. is a video podcast about creative briefs, briefing and advertising. It’s hosted by Howard Ibach, former copywriter and creative director and author of two books on the creative brief, and Henry Gomez, an ad agency strategist with 27 years of experience.
Show more...
How To
Education,
Business,
Marketing
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240: Cam Day, Part 2
The Brief Bros.
26 minutes
1 week ago
240: Cam Day, Part 2
In Part 2 of our conversation with Cameron Day, author of Mad Man. The talk turns from advertising’s past to its uncertain future. Cam teases his next book, ChAIos. It's an irreverent and eye-opening guide to understanding and working with AI in the creative world. Join me and Henry Gomez, your hosts on The Brief Bros. We explore what it means to stay human, and creative, when the machines join the brainstorm.
The Brief Bros.
The Brief Bros. is a video podcast about creative briefs, briefing and advertising. It’s hosted by Howard Ibach, former copywriter and creative director and author of two books on the creative brief, and Henry Gomez, an ad agency strategist with 27 years of experience.