In this episode of The Broadband Bunch, sponsored by ETI Software and VETRO FiberMap, Pete Pizzutillo catches up with Chris McKenzie, VP of Network Operations at Rapid Fiber, while at Calix ConneXions 2025. Chris shares his unconventional journey from the music industry to corporate IT to rural broadband, and how that experience shaped Rapid Fiber’s fast-moving deployment strategy. In just two years, the team has grown from zero to 7,000 subscribers while building out their entire network—staying a full quarter ahead of schedule. He explains why they rejected traditional demand aggregation and instead marketed fiber availability feeder-by-feeder, dramatically improving customer satisfaction and community engagement.
Chris also breaks down how AI is quickly becoming essential for small, efficient broadband teams. Rapid Fiber is using automation to reduce truck rolls, stay ahead of network issues, and keep subscriber experiences strong. He also highlights the value of Calix ConneXions, where operators gain direct access to industry leaders and emerging technologies. Tune in to learn how Rapid Fiber is scaling rural broadband with precision, creativity, and AI-driven operations.
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In this episode of The Broadband Bunch, sponsored by ETI Software and VETRO FiberMap, Pete Pizzutillo catches up with Chris McKenzie, VP of Network Operations at Rapid Fiber, while at Calix ConneXions 2025. Chris shares his unconventional journey from the music industry to corporate IT to rural broadband, and how that experience shaped Rapid Fiber’s fast-moving deployment strategy. In just two years, the team has grown from zero to 7,000 subscribers while building out their entire network—staying a full quarter ahead of schedule. He explains why they rejected traditional demand aggregation and instead marketed fiber availability feeder-by-feeder, dramatically improving customer satisfaction and community engagement.
Chris also breaks down how AI is quickly becoming essential for small, efficient broadband teams. Rapid Fiber is using automation to reduce truck rolls, stay ahead of network issues, and keep subscriber experiences strong. He also highlights the value of Calix ConneXions, where operators gain direct access to industry leaders and emerging technologies. Tune in to learn how Rapid Fiber is scaling rural broadband with precision, creativity, and AI-driven operations.
Episode 453: Mission-Driven Broadband: Lessons from the Surf Internet Team
The Broadband Bunch
40 minutes 34 seconds
3 months ago
Episode 453: Mission-Driven Broadband: Lessons from the Surf Internet Team
In this episode of The Broadband Bunch, host Pete Pizzutillo sits down with Gene Crusie (CEO and Head Coach), Kevin Bush (Chief Revenue Officer), and Amber Rodriguez (Senior Director of Growth Marketing) from Surf Internet. Together, they share the story behind Surf’s mission to bring future-proof fiber connectivity to underserved communities across the Great Lakes region.
From their early roots as a fixed wireless and dial-up ISP to their bold “Go Big or Go Home” strategy that now fuels their aggressive fiber deployments, the Surf leadership team discusses what it means to lead with integrity, build trust in local communities, and drive measurable impact through public-private partnerships. You’ll hear real stories of lives changed—like a college student able to care for her dying mother thanks to fiber access, and a family saved from job loss through rapid deployment.
The conversation also explores Surf’s approach to BEAD funding uncertainty, their investment in AI-ready networks, and how they maintain top-tier Net Promoter Scores by staying local, transparent, and customer-first.
The Broadband Bunch
In this episode of The Broadband Bunch, sponsored by ETI Software and VETRO FiberMap, Pete Pizzutillo catches up with Chris McKenzie, VP of Network Operations at Rapid Fiber, while at Calix ConneXions 2025. Chris shares his unconventional journey from the music industry to corporate IT to rural broadband, and how that experience shaped Rapid Fiber’s fast-moving deployment strategy. In just two years, the team has grown from zero to 7,000 subscribers while building out their entire network—staying a full quarter ahead of schedule. He explains why they rejected traditional demand aggregation and instead marketed fiber availability feeder-by-feeder, dramatically improving customer satisfaction and community engagement.
Chris also breaks down how AI is quickly becoming essential for small, efficient broadband teams. Rapid Fiber is using automation to reduce truck rolls, stay ahead of network issues, and keep subscriber experiences strong. He also highlights the value of Calix ConneXions, where operators gain direct access to industry leaders and emerging technologies. Tune in to learn how Rapid Fiber is scaling rural broadband with precision, creativity, and AI-driven operations.
