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The Business Growth Series
Trigger Worldwide
65 episodes
1 week ago
The ‘Business Growth’ Series is a collections of marketing effectiveness and business growth podcasts created to help business leaders and marketeers, navigate the complex and dynamic world of marketing warfare and revenue growth. These podcasts cover various topics across the Marketing & Sales function, including Growth Strategy, Growing your Business, Cash Flow, Strategic Planning, Identifying Strengths & Opportunities and resolving Weaknesses & Threats, Building for long term Sustainable Growth, Big Idea Generation for Product and Service Industries, Staffing, Technology, Platforms etc
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Marketing
Business
RSS
All content for The Business Growth Series is the property of Trigger Worldwide and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The ‘Business Growth’ Series is a collections of marketing effectiveness and business growth podcasts created to help business leaders and marketeers, navigate the complex and dynamic world of marketing warfare and revenue growth. These podcasts cover various topics across the Marketing & Sales function, including Growth Strategy, Growing your Business, Cash Flow, Strategic Planning, Identifying Strengths & Opportunities and resolving Weaknesses & Threats, Building for long term Sustainable Growth, Big Idea Generation for Product and Service Industries, Staffing, Technology, Platforms etc
Show more...
Marketing
Business
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Navigating the Customer's Heart: The Power of Journey Maps
The Business Growth Series
8 minutes 39 seconds
2 years ago
Navigating the Customer's Heart: The Power of Journey Maps

Welcome to a compelling episode from The Business Growth Series, where we delve into the intricacies of the modern marketing landscape and the indispensable role that Customer Journey Maps play in steering businesses toward unprecedented success.


In today's fast-paced world, marketers face an unending challenge: how to break through the noise and establish genuine connections with their audience. Join us as we embark on a journey through the labyrinth of customer emotions, experiences, and expectations, and discover the secrets behind creating authentic, lasting relationships.


In this episode, we explore the steps to crafting your Customer Journey Map masterpiece amidst the chaos of the digital age. We also unveil the critical pitfalls to avoid, including one-size-fits-all thinking, the balance between digital and physical touchpoints, internal team synchronicity, and the importance of adapting to changing times without overwhelming complexity. Furthermore, we discuss how a successful Customer Journey Map can transform businesses and lead to greater success.


Tune in to this episode of "The Business Growth Series" to learn how to navigate the customer's heart, master the art of journey mapping, and transform your brand's relationship with its audience. Don't miss this insightful exploration of the power of Customer Journey Maps in the marketing world.


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The Business Growth Series
The ‘Business Growth’ Series is a collections of marketing effectiveness and business growth podcasts created to help business leaders and marketeers, navigate the complex and dynamic world of marketing warfare and revenue growth. These podcasts cover various topics across the Marketing & Sales function, including Growth Strategy, Growing your Business, Cash Flow, Strategic Planning, Identifying Strengths & Opportunities and resolving Weaknesses & Threats, Building for long term Sustainable Growth, Big Idea Generation for Product and Service Industries, Staffing, Technology, Platforms etc