You won’t believe how a $2,500 angel investment and a WhatsApp group turned into one of the most powerful female-led creator brands today. In this episode of The Business of Creators, Ian Shepherd talks with Maggie Sellers Reum, founder of Hot Smart Rich about how she turned her creator-led female ambition brand into something so powerful that Steven Bartlett and FlightStory came calling. She shares the full behind-the-scenes of how the deal happened and how she’s scaling her media business w...
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You won’t believe how a $2,500 angel investment and a WhatsApp group turned into one of the most powerful female-led creator brands today. In this episode of The Business of Creators, Ian Shepherd talks with Maggie Sellers Reum, founder of Hot Smart Rich about how she turned her creator-led female ambition brand into something so powerful that Steven Bartlett and FlightStory came calling. She shares the full behind-the-scenes of how the deal happened and how she’s scaling her media business w...
How to Make Money on Snapchat in 2025 (From a Snap Insider!)
The Business of Creators
19 minutes
6 months ago
How to Make Money on Snapchat in 2025 (From a Snap Insider!)
Want to know the secret to going viral and getting paid on Snapchat? This episode breaks it all down. Ian Shepherd sits down with Varshini Satish, Talent Partnerships Lead at Snapchat, to explore how Snap is rapidly becoming one of the most creator-friendly platforms in 2025 — with a strong focus on authenticity, monetization and deep audience engagement. Topics Discussed: - What Varshini’s team does to elevate creators inside Snapchat - How Snap identifies top creators through both data and...
The Business of Creators
You won’t believe how a $2,500 angel investment and a WhatsApp group turned into one of the most powerful female-led creator brands today. In this episode of The Business of Creators, Ian Shepherd talks with Maggie Sellers Reum, founder of Hot Smart Rich about how she turned her creator-led female ambition brand into something so powerful that Steven Bartlett and FlightStory came calling. She shares the full behind-the-scenes of how the deal happened and how she’s scaling her media business w...
