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In this episode of The Business of Online Coaching Podcast, Farah and I dive deep into what it truly takes to build, manage, and lead a high-performing team that supports your vision and drives business growth.
Whether you’re hiring your first assistant or managing a growing team, this episode gives you the exact structure we’ve used over nearly a decade in business to build what we now call our “A-Team.”
We break down the three critical pillars of team building — hiring, managing and training, and leading or letting go — and show you how to implement them step by step. You’ll hear the mistakes that cost us over £20,000 in bad hires, and the lessons that helped us build a reliable team that operates with autonomy and alignment.
You’ll discover:
How to hire slow and fire fast — and why this principle saves you time, energy, and money.
The GWC Framework from Traction by Gino Wickman (Get It, Want It, Capacity) and how to apply it to your hiring process.
How to create core values that define your culture and guide every hiring and management decision.
The importance of clear KPIs, role descriptions, and test tasks before onboarding.
How to manage your team effectively using tools like Slack, daily checklists, VTOs (Vision Traction Organisers), Rocks, and SOPs.
How to handle probation periods, difficult conversations, and firing with respect and clarity — so you stay people-centred but performance-driven.
Farah and I also share personal stories from inside our business — the wins, the challenges, and the lessons we’ve learned leading a remote team across time zones.
This episode is a behind-the-scenes look at how we’ve scaled The Business of Online Coaching™ while maintaining our standards and culture.
If you’re an online coach who’s ready to grow beyond solo hustle and build a team that runs like a well-oiled machine — this episode will show you exactly how to do it.
Click play to listen now and learn how to build your own dream team.
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