Ep013: Should You Create an Online Course?

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The Business Revolution

Joanna Sapir

29 episodes

2 weeks ago

The Business (R)Evolution Podcast is a place for innovative and transformation-driven wellness practitioners and coaches to learn the strategies and systems for the business-side of their businesses. From marketing and sales to pricing and programming to mindset and leadership, we cover everything you need to build a business that's profitable and sustainable - and contributes to a better world.

I'm Joanna Sapir, founder of the Business (R)Evolution Academy and a teacher, business owner and mentor for the last 25 years. My work is dedicated to helping innovative practitioners and coaches contribute to this movement forward for positive change. If you have the tools and skills to help people evolve and grow, I have the tools and skills to help YOU build a stronger business and have a greater impact. Let's do this.

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Entrepreneurship

All content for The Business Revolution is the property of Joanna Sapir and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

The Business (R)Evolution Podcast is a place for innovative and transformation-driven wellness practitioners and coaches to learn the strategies and systems for the business-side of their businesses. From marketing and sales to pricing and programming to mindset and leadership, we cover everything you need to build a business that's profitable and sustainable - and contributes to a better world.

I'm Joanna Sapir, founder of the Business (R)Evolution Academy and a teacher, business owner and mentor for the last 25 years. My work is dedicated to helping innovative practitioners and coaches contribute to this movement forward for positive change. If you have the tools and skills to help people evolve and grow, I have the tools and skills to help YOU build a stronger business and have a greater impact. Let's do this.

Show more...

Entrepreneurship

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Ep013: Should You Create an Online Course?

The Business Revolution

42 minutes 16 seconds

3 years ago

Ep013: Should You Create an Online Course?

An online course could potentially be a great income stream, but is it the best model for your business and for your clients? When someone wants to create an online course, it tends to be because of three reasons: To make more money by adding an income stream, to provide a cheaper offer than their regular services, or to scale their business.

When talking about an online course in this episode, I’m talking about a digital product. An online course is a pre-recorded curriculum that your customer buys whenever they want, to start and move through whenever they want, at their own pace. It’s a DIY model where the customer is on their own with the content.

In this episode, I talk about the important factors to consider when you’re thinking about creating an online course. Will your clients get results from it? Are you prepared for the marketing investment that comes with an online course, which is essentially a digital product? Have you done everything you can to maximize your business and profits before turning to an online course?

I personally believe online courses are only suitable for a small number of businesses. I’d encourage you to consider creating an online program that you run personally. It’s founded in relationship marketing and is statistically more likely to give your clients the results they’re looking for.

Access the resources mentioned in this episode and a full transcript: View the show notes

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If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.

Visit https://joannasapir.com/ppa for more details.