11 year old Finlay has always had a love for the marine environment but especially sharks. Since the age of 10 he has campaigned relentlessly to raise awareness about sharks and why they need to be protected not feared. He has campaigned to stop restaurants serving shark fin soup and even took on Bear Grylls over his shark dive experience at his new adventure park in Birmingham. In December 2018 he was the first school child in Scotland and possibly the UK to start climate striking, joining the Fridays For Future movement started by Greta Thunberg, as he saw the impact that climate change was having on the marine environment. In the last six months he has travelled to the Scottish and European Parliaments to speak directly with politicians and given numerous television and radio interviews about this issue.