Lorenzo Colucci walks us through his journey from fresh grad in quarantine to co-founder at AdHoc Atelier. AdHoc Atelier is a platform that allows to shop Italian-made fashion. Amongst their selection criteria, there are also sustainability standards. Consumers are requesting transparency and truthfulness to know how their clothes were made. Discover how Lorenzo's journey is going and how AdHoc Atelier is part of the new "conscious consumer" movement in fashion.